There is no Secret to a Successful Job Search

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How do you proactively search for employment? First, we need to look for employment opportunities in creative, imaginative ways. Primarily, create an action plan.

Who are you? What can you offer? We often forget that we are a product and that we need to "sell ourselves." Our target market is the environment in which we hope to work. Choose a number of companies and then follow up with phonecalls.

Don't write vague, non-specific letters to companies. Don't say that "I am willing to work in any role you might have in mind for me." That is akin to asking the company to make a career decision for you. Instead, study that company and see where you might be able to bring value – and target that area. They'll respect someone who writes to say "I believe I can help you greatly with your South Florida markets, due to my knowledge of that region, and my command of the Spanish language."

Jobs even get advertised in the noticeboard of your local carwash or Gym – never forget that your future job can lie in the format of a hastily written note on a car wash board. Do not be deceived by first impressions. Explore every opportunity.

Recruitment Agencies – impress, impress, impress. Recruitment Agents are decision-makers too. They mix and liaise with employers on a daily basis. Approach that meeting as you would a job interview – dress well, be courteous, have your answers thought through and illustrate what value you can bring to an employer.

Lots of jobs never get advertised – instead people 'create' their own position with a well written resume carrying a carefully-constructed approach.

Look to your network. The girl who plays beside you on the softball team or your own hairdresser– do they know people in your industry? Let people know what you work at, and what you want to work at.
Do certain things for free, trusting that they will stand to you in the long run.

"If opportunity doesn't knock, build a door."-Milton Berle.